Privacy Policy
This Privacy Policy explains how ProwisePet ("we", "us", "our") collects, uses, and shares your personal information when you visit our website or make a purchase.
Information We Collect
Device information
What we collect: browser type, IP address, time zone, cookie data, pages viewed, search terms, and how you interact with our site.
Why: to make sure the site loads correctly for you, and to understand how our site is used so we can improve it.
How we get it: automatically, via cookies and similar technologies as you browse.
Shared with: our platform provider, Shopify.
Order information
What we collect: name, billing and shipping address, payment details, email address, and phone number.
Why: to fulfil your order, process payment, arrange shipping, send confirmations, screen for fraud, and — where you've opted in — send you relevant offers.
How we get it: directly from you, when you place an order.
Shared with: Shopify, as our platform provider.
Customer support information
What we collect: name, email address, and any details you share with us.
Why: to respond to your questions and provide support.
How we get it: directly from you, when you contact us.
How We Share Your Information
We share your personal information with service providers who help us run our store and fulfil orders — for example, Shopify (you can read more about how Shopify handles data at shopify.com/legal/privacy), and our subscription provider, Loop.
We may also disclose information where required by law, or to protect our rights.
Using Your Information
We use your personal information to provide our services — including offering products for sale, processing payments, fulfilling and shipping orders, and (where you've opted in) keeping you informed about new products and offers.
Lawful Basis (GDPR)
If you're based in the European Economic Area, we process your personal information based on one or more of the following: your consent, performance of our contract with you, compliance with our legal obligations, protection of your vital interests, and our legitimate business interests, provided these don't override your rights.
Data Retention
We keep your personal information for our records for as long as needed to fulfil the purposes described here, unless you ask us to delete it — see "Your Rights" below.
Automated Decision-Making
We don't use fully automated decision-making that has a legal or otherwise significant effect on you. Shopify, as our platform provider, uses limited automated fraud-prevention measures (such as temporarily flagging IP addresses or cards linked to repeated failed transactions), which don't have a significant effect on you.
Your Rights
If you're in the EEA or UK, you have the right to access, correct, update, port, or request deletion of your personal information. To exercise any of these rights, please contact us using the details below.
Your data may be processed and stored outside your home country, including by Shopify's infrastructure providers. You can read more about how this complies with GDPR at Shopify's GDPR Whitepaper.
Cookies
Cookies are small files stored on your device when you visit our site. We use cookies that are necessary for the store to function (like remembering your cart and login), as well as analytics cookies to help us understand how the site is used.
Most of these cookies are provided natively through our Shopify platform (for example, to manage your cart, checkout, and account login) and typically expire between 30 minutes and two years. You can manage or block cookies through your browser settings, though this may affect how well parts of our site work.
Do Not Track
As there's no consistent industry standard for how to respond to "Do Not Track" browser signals, we don't currently alter our data practices based on them.
Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or for legal or operational reasons.
Contact Us
If you have any questions about this Privacy Policy or how we handle your data, please contact us at support@prowisepet.com or by post at:
ProWisePet
If you're not satisfied with our response, you also have the right to lodge a complaint with your local data protection authority.
Last updated: [08/15/25]